IDG Contributor Network: What is a data-driven company?

Most companies today claim to be fluent in data, but as with most trends, these claims tend to be exaggerated. Companies are high on data, but what does it mean to be a data-driven company? I went ahead and asked a number of business leaders.

According to Amir Orad, CEO of Sisense, a business intelligence software provider, true data-driven companies understand that data should be omnipresent and accessible.

“A data-driven company is an organization where every person who can use data to make better decisions, has access to the data they need when they need it. being data-driven is not about seeing a few canned reports at the beginning of every day or week; it’s about giving the business decision makers the power to explore data independently, even if they’re working with big or disparate data sources.”

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